Marketing Manager - Cardiac Surgery

Description:

Careers That Change Lives
An exciting role for an experienced Marketing Manager to lead and drive the execution of marketing strategies for our Cardiac Surgery business in Australia & New Zealand region (ANZ). In this role, in addition to supporting a high quality portfolio of established therapies, you will lead entry into two new markets, enable revenue growth and deliver on business targets through new product launch impact, market development and market share gain. In this role you will ensure the Cardiac Surgery business leverage the strengths to enable many more patients to benefit from our technologies, solutions, and services.
Cardiac surgery represents end-state treatment in the care continuum for many cardiovascular diseases. There are approximately 1.8 million cardiac surgical procedures in the world on an annual basis. Cardiac surgery remains extremely important in treating complex disease and remains the gold standard on which many of the other therapies being developed in Cardiovascular are based upon.
A Day in the Life
The Marketing Manager working within the Cardiac Surgery business is responsible for developing and driving key marketing and business objectives.This person is an experienced marketer of highly technical and clinical products and demonstrates strength in product launches, marketing communications, commercialization, implementation and execution of short term and long term marketing plans. This role will report into the ANZ Business Manager for Cardiac Surgery and a manage a team of two product managers. You will be responsible for supporting and guiding them in execution of critical initiatives to achieve Cardiac Surgery goals.
Your responsibilities will include:
- Formulates and reviews corporate short and long-range plans, goals, and objectives for specific product or product line.
- Conducts competitive product analysis and market research of product consumer behavior and professional audience.
- Determines the profitability and viability of new products or product enhancements.
- Develops production and marketing strategies and tactics to ensure effective product placement relative to market opportunity, working closely with product development for a specific product, brand, or product area over its entire life cycle. Supports marketing team to execute and deliver on these plans.
- Works with other functions, like global product management and training, to develop sales training and product support for the field team.
- Provides advertising with core brand equity.
- Serves as technical adviser, demonstrating products and troubleshooting product issues.
Must Have
- Degree qualifications.
- Ability to travel upto 25% required . Valid driver's licence required
- Experience creating impactful marketing plans and developing value propositions, positioning and targeting?via different marketing channels
- Proven track record of Physician and KOL engagement
- 5+ years of work experience in product marketing within medical devices
Our Offer:
In our 5th Tenet of our Mission, we recognize the personal worth of employees by providing an employment framework that allows personal satisfaction in work accomplished, security, advancement opportunity, and means to share in the company's success.
We believe in rewarding our staff with a complete package of benefits designed to support them at every career and life stage. As a result, our employees have access to the following benefits, to name a few:
- Range of on-demand online health and wellness training resources, apps, videos, and communities
- We invest in professional training and development for employees at all levels.
- Our Employee Resource Groups (ERG)- foster awareness and inclusion in the workplace.
- Various insurance benefits include life and disability, salary continuances, salary sacrifice and Superannuation.
- We have generous employee referral programs, corporate discount programs, leave benefits, and more!
About Medtronic
Together, we can change healthcare worldwide. At Medtronic, we push the limits of what technology can do to help alleviate pain, restore health, and extend Life. We challenge ourselves and each other to make tomorrow better than yesterday. It is what makes this an exciting and rewarding place to be.
Medtronic has been servicing Australia and New Zealand since 1973. We are a Best Place to Work in Australia and certified as a Great Place to Work in Australia and New Zealand. LinkedIn named Medtronic as a top company in Australia in 2021. The AFR has also recognized Medtronic on their' Most Innovative Companies List' in 2019 and 2020. Learn more about working at Medtronic: https://www.medtronic.com/au-en/about/careers.html
At Medtronic, we have an ongoing commitment to fostering a culture of inclusion, diversity, and equality. Therefore, we encourage candidates from all backgrounds to apply, regardless of their culture, religion, identity, ability, or race.
We are committed to achieving a diverse workforce and strongly encourage applications from our Aboriginal, Torres Strait Islander and Maori people.
Should applicants need assistance during the application process for accessibility reasons, we will accommodate this upon request.
It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.