Trade Marketing Manager

Description:

The Company
Our client, a leading player in the electrical appliance industry, is seeking a dynamic and experienced Trade Marketing Manager to join their team. With a strong presence in the market and a commitment to innovation, our client offers an exciting opportunity for career growth and development.
Benefits

• Join a reputable company with a strong market presence.
• Opportunity for career growth and advancement in the electrical appliance industry.
• Competitive salary package commensurate with experience.
• Collaborative and supportive work environment.
• Access to training and development programs to enhance skills and knowledge.

The Role
As the Trade Marketing Manager, you will play a crucial role in developing and implementing strategic trade marketing initiatives to drive brand awareness and sales growth in the electrical appliance industry. Key responsibilities include:
Strategic Planning:

• Collaborate with the wider team to develop and execute trade marketing activations.
• Plan and execute various events, overseeing logistics and lead generation.

Trade Marketing Management:

• Work closely with sales teams to identify growth opportunities and implement strategies.
• Manage brand presence on retailer e-commerce sites and execute national promotional programs.
• Ensure strong ROI on trade activities and manage instore displays.

Event Management:

• Manage trade show participation, briefs, and logistical aspects.
• Lead bespoke events, handle venue selection, and manage event budgets.
• Conduct post-event evaluations and implement improvements.

Stakeholder Communication:

• Collaborate with internal teams and external partners to meet marketing requirements.
• Provide regular updates and communication throughout planning and execution.

Budget Management:

• Manage trade marketing budget for cost-effectiveness and maximum ROI.

Skills & Experience:

• Bachelor's degree in Marketing, Business, or related field.
• Proven experience in trade marketing within the electrical appliance industry or a related field.
• Excellent communication and interpersonal skills.
• Ability to develop and execute marketing strategies to drive business growth.
• Ability to work effectively in a fast-paced and dynamic environment.

For a brief, confidential discussion about this role or your next career move, please contact Jamie Roberts on Jamie@Millerleith.com.au.
Miller Leith is exclusively working on the recruitment of this role on behalf of our client. Any 3rd party or direct applications will be forwarded to Miller Leith for our review.