Where

Database Marketing & Crm Manager

Macquarie Technology Group
Sydney Full-day Full-time

Description:

About us
There’s something special about working for Macquarie Telecom. We’re not the biggest in the industry, where you’re just a number. We’re not tiny enough that you’ve never heard of us. We’re in that sweet spot where we’re strong enough to punch above our weight. And we definitely do! We make a difference and we’re #SoUnTelco in everything we do.
If you want to make a difference, then this is the place for you!
Please note, this is a 12-months maternity cover fixed term contract.

The Role

As our Marketing Campaign Analyst, you will provide data support to the marketing team and be responsible for building, preparing, and mining sources of data to assist with the implementation of marketing automation activities with the key objective being to optimize our direct marketing campaign outcomes.

You love

    • Working cross functionally with teams to achieve amazing results
    • Looking for new ways to improve marketing campaign performance
    • Analysing Data

What you'll be doing

    • Provide ongoing data extraction, validation, reporting and analysis of multiple touchpoints delivered via the marketing platform
    • Produce comprehensive deep-dive analyses and identify actionable insights and recommendations that will improve Macquarie Telecoms communications cut-through and ROI
    • Design, build and deploy dashboard-type reporting to meet business needs / requirements, ensuring that business benefits are tracked and realized
    • Provide input into the relevant BI teams for continuous improvement, development and maintenance of the data warehouse and reporting suites
    • Provide ongoing reporting, detailed insights and analysis and recommendations that will improve the campaign performance

Your ideal skills & experience

    • Have previous experience using Salesforce, Pardot, Google suite and Power BI
    • Possess data driven marketing knowledge of segmentation, customer journey mapping and performance
    • Demonstrate experience extracting key insights from large volumes of data that inform customer acquisition and retention strategies
    • Have had exposure to business database and/or data warehouse environment
    • Have proven knowledge of Sales cycles and business development process

Why Us

    • You’d be joining a company that has the highest Net Promoter Score on the ASX, the World's best customer experience & crowned in 2020 at the World Communications Awards .
    • You’ll get to make an impact: Enjoy being part of a driven team with a collaborative culture that values decision-makers and action
    • We Invest in you: Accelerate your career through our learning & development opportunities - think Gallup strengths-based training, defined career pathways & fantastic internal mobility opportunities across the group
You do not need to match every listed expectation to apply for this position.
29 Apr 2024;   from: uworkin.com

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